Thursday Tip: Signs Matter!

I'm obsessed with signage! Just ask my husband, Steve, who is a Tupperware consultant for almost 9 years. Every first Saturday of the month you'll find him at the De Anza Flea Market (it's not your typical flea market....it's more like a fair than a flea market) showcasing his Tupperware. I always encourage him to create signs for his displays......because it draws attention to your booth! Customers read the signs and encourages them to stop by and check out what's new or better yet, what's on SALE!



Tupperware

 

Here's some cute and effective signs

If your having a retail event, it is important to have some signage that tells you a little bit more about the jewelry. Is it sterling silver, handmade, or on sale? Catch your customers attention by focusing on your product features.

Here's a clever idea from a Men's Shop in downtown Seattle, I took this picture on my way to catch my ride to the airport. The sign says" Outfit of the week!" with a discount if you purchase any of these showcased items. You can incorporate this idea to your retail store....."Jewelry of the week!" or perhaps "Featured Jewelry Artist of the month!"

Do you have additional ideas? Share it by posting your comments.

Sosie

Sosie Designs Jewelry  |  sonias@sosiedesigns.com l  www.sosiedesigns.com